Socius Welcomes Directed Technologies Inc. to their Affiliate Network in the Microsoft Dynamics Master VAR Program

Socius, a renowned business management solutions provider, announced today that Directed Technologies Inc. (DTI), a Youngstown, Ohio based Microsoft Dynamics GP reseller, has become a Socius Affiliate organization under the Microsoft Dynamics Master VAR program.

Microsoft Dynamics named Socius one of its three Master VARs when they launched the program in October 2011. As a Master VAR, Socius is developing a national network of Affiliates who will continue to sell to and service their existing customers and grow their individual businesses with the support of Socius’ business development processes, marketing efforts, brand recognition, and Gold Certified status in the Microsoft Partner Network.

“We are extremely pleased to have the team from Directed Technologies Inc. join us as a Socius Affiliate,” said Jeffrey Geisler, Socius’ CEO and Senior Managing Director. “By having DTI on our team, we are building upon our already strong presence in Ohio and will be able to bring effective and affordable business management solutions to even more organizations in our home-state, and beyond.”

DTI has been delivering networking, hardware, software and hosting solutions to organizations in Northeast Ohio and Western Pennsylvania since 1988. Their business management software offerings include the Microsoft Dynamics GP ERP solution as well as document management software. While DTI will begin conducting their Microsoft Dynamics business under the Socius brand, they will continue to provide their additional services and solutions to their clients as Directed Technologies Inc.

Socius has developed an extensive list of benefits that it is providing to its Affiliates that will help these organizations adopt best-practices and implement proven strategies to grow their individual businesses while continuing to serve the clients with whom they have built relationships.

“Partnership is at the core of everything that we do at Socius,” Geisler said.  “We are excited to establish these mutually beneficial relationships with other Microsoft Dynamics partners as our Affiliate network continues to grow.”

“We are pleased that Directed Technologies Inc. has joined Socius as a Sales Affiliate,” said Jeff Edwards, Director of Channel Strategy for Microsoft Business Solutions.  “The Master VAR program was designed to provide Affiliate organizations with additional growth opportunities and enhanced capabilities to better serve their customers. I am confident both DTI and Socius will benefit from this collaboration.”

About Socius:

Socius is a strategic business consulting partner that provides comprehensive business management solutions to help companies leverage technology to accelerate their growth and profitability and compete more successfully in today’s economy. As a Gold Certified Microsoft Partner and a Sage Authorized Partner, Socius represents the most trusted accounting, enterprise resource planning (ERP), customer relationship management (CRM), and business intelligence and analytics technologies on the market. Backed by more than 25 years of award-winning experience, Socius proudly serves clients throughout the country from its offices in Cincinnati, Columbus, and Cleveland, Ohio; Kansas City; and San Jose, California.