Customer relationship management crm for greenhouse growers

CRM for Greenhouse Growers: Who are your Customers?

Do you know who your customers are? If you’re like most growers, you struggle capturing contact information for your prospects and customers. You don’t feel as if you have a complete picture of your customer relationships and how they are affecting your overall success. Rather than using a CRM, many greenhouse growers manage customer touch…
Greenhouse shipping process

Greenhouse Growers: How to More Efficiently Pick, Pack, and Ship

For greenhouse growers and horticulturists, order picking and packing can be a costly process. It is also an area that can have the greatest impact on customer satisfaction. After all, getting the pick and pack processes, as well as the shipping right means the difference between being sure that the orders your customers receive are…

The Fresh Food Consumer Buying Revolution

Shoppers’ journeys are more complex than ever. Technology has changed the way we do almost everything, and it has impacted shoppers by empowering them with information and access essentially anywhere and anytime. Digital technology influences decision-making, inspires and motivates sales and speaks to consumers by connecting them to each other, to retailers and to near-infinite…
Accounting for growers

Let’s Talk about Accounting for Growers

For growers and horticulturalists, accounting is critical when understanding the value of your plants, no matter what lifecycle stage they are in. You need to track accounting for proper tax and reporting purposes, for the bank, or for auditing purposes. Not only will good organization and impeccable bookkeeping be useful to your staff and management,…
Greenhouse inventory management

Greenhouse Growers: Wouldn’t It Be Amazing If You Could Trust Your Inventory Numbers?

One of the biggest challenges for greenhouse growers is that your order entry team may not have the information they need to complete an order. You’re ballparking or making rough, educated estimates at best. You may have a spreadsheet with inventory information that’s updated just once a week. This lack of efficiency in greenhouse inventory…