Dynamics CRM Proves Why it is a Sales Force Automation Leader

When all the news about CRM solutions involves flashy new features and social connection tools, it can be easy to forget about the core functionality that makes a CRM solution great.  One solution that combines proven sales, marketing, and service functionality with emerging, leading-edge features is Microsoft Dynamics CRM.

Microsoft Dynamics CRM earned its place as a leader in the Sales Force Automation industry because it empowers sales people to be more productive, enabling them to spend more time selling and less time on administrative tasks. Dynamics CRM allows you to take advantage of embedded Microsoft Office capabilities, full visibility to your leads from first contact to final sale, guided sales processes, and actionable analytics so that you can optimize your sales efforts.

Microsoft Dynamics CRM is:

• Familiar to users with sales tools that are intuitive and personalized to each role, giving your sales people better access to the data they need to do their jobs effectively.
• Intelligent so that your users have access to insightful information and the ability to take action on it.
• A connection builder, enabling your sales organization to collaborate and operate in a more unified manner.

In the video below, Craig Lutsi, an Account Manager at The Shepherd Chemical Company, explains what needs their sales organization was trying to fill when selecting a CRM solution and how Microsoft Dynamics CRM fit those needs and helped them focus on selling instead of administrative tasks:

See firsthand what Microsoft Dynamics CRM can do for your sales force when you try it free for 30 days!